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On-Page and Off-Page Web Page Optimalization
Šimko, Martin ; Bartoš, Pavel (referee) ; Korček, Pavol (advisor)
This bachelor's thesis deals with functioning of modern full-text search engines and defines their difference from directories. It also describes which on-page and off-page factors are more or less important for these search engines. Selected factors are then practically tested on a set of ten websites in search engines Seznam and Google. In doing so positions are measured in search engine result page. Through the use of these positions is made evaluation of factors.
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SEO in terms of redesign and organic search
Brůnová, Kateřina ; Benda, Petr (advisor) ; Monika , Monika (referee)
This thesis deals with the decline in decrease of traffic to the website at their redesign or significant intervention into their content, in terms of optimizing websites for search engines. This issue is known acronym for SEO - Search Engine Optimization.
The search part focuses on the functioning of the search engine algorithms, factors affecting traffic to sites and their success in the search results. It also describes the appropriate procedures for the planned redesign, a significant interference with the content of sites that always leads to a decrease traffic from organic search. These procedures should eliminate a decrease in traffic to a minimum.
The practical part shows the functionality of the procedures described in the theoretical part of the work on real cases of websites of various sectors and the difficulties of those sites that have ignored these recommendations or not incorporated them correctly.
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On-Page and Off-Page Web Page Optimalization
Šimko, Martin ; Bartoš, Pavel (referee) ; Korček, Pavol (advisor)
This bachelor's thesis deals with functioning of modern full-text search engines and defines their difference from directories. It also describes which on-page and off-page factors are more or less important for these search engines. Selected factors are then practically tested on a set of ten websites in search engines Seznam and Google. In doing so positions are measured in search engine result page. Through the use of these positions is made evaluation of factors.
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The analysis of website in terms of SEO
Volčíková, Anna ; Sova, Martin (advisor) ; Čermák, Radim (referee)
This bachelor thesis solves the question how to care for a new company website to reach the top positions in the search results of full-text search engines. The problem is solved by analyzing a particular website from the point of search engine optimization (SEO). First it explains how the search engines work, what influences sorting of results and how the results are displayed. These theoretical findings are applied to a practical situation. The result of the analysis is recommendation for an accounting firm Daspet s.r.o. and for other operators of websites, how to optimize a new website in terms of SEO.
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SEO analysis of the selected web page
Kuthan, Vojtěch ; Sova, Martin (advisor) ; Čermák, Radim (referee)
This thesis deals with SEO analysis. The theoretical part describes important part of SEO analysis. The practical part analyzes the web DDWorld.cz. Then based on the results are given recommendations. The main contribution of this work are recommendations for administrators and site optimization itself.
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